TERMS AND CONDITIONS

1. Agreement to Terms

These Terms and Conditions ("Terms") govern your access to and use of the 54 Dental website ("Website"). By visiting or using our Website, you agree to be bound by these Terms. If you do not agree with any part of these Terms, please do not use our Website.

These Terms apply to all visitors, users, and others who access or use the Website.

2. About 54 Dental

54 Dental is a dental practice providing professional dental services. Our Website is intended to provide information about our services, dental health resources, and to allow you to contact us or book appointments.

3. Use of the Website

3.1 Permitted Use

You may use our Website solely for lawful purposes and in accordance with these Terms. You agree to use the Website only to:

• Obtain information about 54 Dental's services and dental health
• Contact us with legitimate enquiries
• Subscribe to our newsletter (with your consent)
• Read our blog content for personal, non-commercial purposes

3.2 Prohibited Use

You agree not to:

• Use the Website in any way that violates applicable laws or regulations
• Attempt to gain unauthorised access to any part of the Website or its servers
• Transmit spam, unsolicited communications, or malicious code
• Collect or harvest personal data of other users
• Reproduce, duplicate, or exploit any content from our Website for commercial purposes without written permission
• Engage in any conduct that restricts or inhibits others' use of the Website
• Misrepresent your identity or impersonate any person or entity

4. Medical Disclaimer

5. Intellectual Property

5.1 Our Content

All content on this Website — including but not limited to text, graphics, logos, images, audio clips, blog posts, and software — is either the property of Dental 54 or is used with appropriate licences, and is protected by applicable copyright, trademark, and intellectual property laws.

Some images used on this Website, particularly within blog posts, are sourced from Unsplash (unsplash.com) and are licenced under the Unsplash Licence, which permits free use for commercial and non-commercial purposes. These images remain the copyright of their respective photographers. We do not claim ownership of any Unsplash-licenced images. Full licence terms are available at https://unsplash.com/license

5.2 Limited Licence

We grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the Website and its content for personal, non-commercial purposes only. This licence does not include:

• Modifying or copying the materials
• Using materials for commercial purposes or public display
• Removing any copyright or proprietary notations
• Transferring the materials to another person or mirroring them on any other server

5.3 User-Submitted Content

If you submit any content to us (e.g., via contact forms or newsletter replies), you grant us a non-exclusive, royalty-free licence to use, reproduce, and publish such content for business purposes. You represent that you have the right to grant such licence and that the content does not infringe any third-party rights.

6. Blog and Newsletter

6.1 Blog Content

Our blog is intended to provide general dental health information and practice updates. Blog posts are not a substitute for professional dental advice. We reserve the right to modify, update, or remove blog content at any time without notice.

6.2 Newsletter Subscription

By subscribing to our newsletter, you consent to receiving periodic email communications from 54 Dental about dental health tips, practice updates, and promotions. You may unsubscribe at any time by clicking the unsubscribe link in any newsletter email or by contacting us directly.

We collect your email address for newsletter purposes only and will not share it with third parties for marketing purposes. See our Privacy Policy for full details.

7. Contact Forms

Our contact form is powered by Formspree (formspree.io), a third-party form submission service. By submitting the contact form, you acknowledge that your submitted information will be processed by Formspree in accordance with their terms of service and privacy policy.

Submitting a contact form does not create a dentist-patient relationship. Responses to enquiries are provided as a courtesy and do not constitute dental advice.

8. Third-Party Links and Services

Our Website may contain links to third-party websites or services. These links are provided for convenience only. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites.

We strongly advise you to read the terms and privacy policy of any third-party website you visit. We are not responsible for any damages or losses arising from your use of third-party websites.

9. Analytics and Tracking

We use Umami Analytics, Google Analytics, Google Search Console, and Vercel Analytics to understand how visitors use our Website. These tools help us improve user experience and website performance. Your use of our Website may be subject to the terms and privacy policies of these third-party analytics providers. For full details, please see our Privacy Policy.

10. Disclaimer of Warranties

The website is provided on an "As is" and "As available" basis without any warranties of any kind, either express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement.

We do not warrant that:

• The Website will be uninterrupted, error-free, or secure
• Any defects will be corrected
• The Website or its servers are free of viruses or other harmful components
• The content is accurate, complete, or up to date

11. Limitation of Liability

Our total liability for any claim arising from your use of the Website shall not exceed the greater of £100 (or equivalent currency) or the amount you paid to us in the preceding 12 months, if any.

Some jurisdictions do not allow certain limitations of liability, so some of the above limitations may not apply to you.

12. Indemnification

You agree to indemnify, defend, and hold harmless 54 Dental, its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses — including reasonable legal fees — arising from your use of the Website, your violation of these Terms, or your infringement of any third-party rights.

13. Privacy

Your use of our Website is also governed by our Privacy Policy, which is incorporated into these Terms by reference. By using our Website, you consent to the data practices described in our Privacy Policy.

14. Governing Law and Jurisdiction

These Terms shall be governed by and construed in accordance with the laws of the State of New York, without regard to its conflict of law provisions.

Any dispute arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of the State of New York.

If you are a consumer in the EU, you may also have access to online dispute resolution at https://ec.europa.eu/consumers/odr/

15. Changes to Terms

We reserve the right to modify these Terms at any time. Changes will be effective immediately upon posting to the Website. Your continued use of the Website after changes are posted constitutes your acceptance of the revised Terms. We encourage you to review these Terms periodically.

16. Termination

We reserve the right, at our sole discretion, to restrict, suspend, or terminate your access to the Website at any time without notice, for any reason, including if we believe you have violated these Terms.

17. Severability

If any provision of these Terms is found to be unlawful, void, or unenforceable, that provision shall be deemed severable and shall not affect the validity and enforceability of the remaining provisions.

18. Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and 54 Dental regarding your use of the Website and supersede all prior agreements and understandings.

19. Contact Us

If you have any questions about these Terms, please contact us: